Thursday, 8 March 2012

Digital Shelf Space profiled in Canadian Investor Magazine

Digital Shelf Space Corp. (CVE:DSS)(OTCQX:DTSRF), the company behind the popular GSP RUSHFIT DVD series, said Thursday that it has been profiled in the March/April issue of Canadian Investor Magazine.

The magazine is written for new and experienced investors seeking information on publicly traded companies including technology, medical, industry and financial companies. It provides a platform to profile companies, on a non-advertorial basis.

The article highlights some of the financial figures behind the home fitness industry, as well as Digital Shelf Space's success with GSP RUSHFIT in 2011, and the company's overall growth potential within the market.

"Being profiled in the latest issue of Canadian Investor Magazine was a tremendous compliment, and a great opportunity for DSS to share information with the investment community about our corporate history and the lucrative nature of the fitness and sport instruction media market," said president and CEO, Jeffrey Sharpe.

The DVD fitness series stars Mixed Martial Arts (MMA) welterweight world champion Georges St-Pierre, and has exploded in popularity since launching in December 2010, with international distribution taking off.

Just yesterday, the company announced the home workout DVD series began retailing in Australia in the first quarter, and last month announced the start of retailing in the Philippines.

The GSP RUSHFIT workout series appeals to those with an interest in MMA and MMA training methods, for an efficient home fitness workout program, with minimal equipment. The product uses various MMA conditioning exercises, intense circuit style training and body weight training for fitness consumers to build muscle, cut weight and get in shape.

As of the end of the third quarter, the company's GSP RUSHFIT DVD workout series had been placed in over 4,000 stores across Canada, beating its own initial target of 3,000 stores, and capturing over 80 percent of the key Canadian retail distribution channels available.

The fitness series is now represented in more than 90 countries around the world, through Digital Shelf' Space’s global distribution agreement with Northern Response.

In Canada, it is already carried by major retailers including Sears Canada, Zellers, Wal-Mart, Future Shop, National Sports, Sports Experts, Sport Check, Best Buy, and Canadian Tire, and in the US by The Sports Authority and Academy Sports and Outdoors.

Plans for international expansion continue to move forward, with the company currently in ongoing negotiations.

In December, Digital Shelf Space announced a new long-term licence agreement with Georges St-Pierre (GSP), for potential Future fitness products and services under the RUSHFIT moniker.

The new licence expands on the original 2010 agreement between Digital Shelf Space and GSP signed for exclusively the GSP RUSHFIT DVD series.

The GSP RUSHFIT DVD series was launched in December of 2010, and can be purchased directly through the GSP RUSHFIT website at www.gsprushfit.com.

To read about Digital Shelf Space in the Canadian Investor Magazine profile, please click on this link: http://at.marketwire.com/accesstracking/AccessTrackingLogServlet?docid=0772152001&sourceType=1http://www.ccnmatthews.com/logos/20110105-ddslogo.jpg

Digital Shelf Space is an independent creator, producer and distributor of home entertainment content and online delivery technology provider to digital retailers, content owners and aggregators.

Earlier this week, the company said it closed its over-subscribed $1.5 million brokered private placement financing through Fin-XO Securities.

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