TrueContext expands ProntoForms distribution with new Rogers carrier agreement

TrueContext Mobile Solutions Corp (CVE:TMN) announced Thursday a Canadian carrier agreement with Rogers Communications (NYSE:RCI) (TSE:RCI.B), that will see the company broaden its distribution for its ProntoForms mobile business app.
Under the deal, Rogers will offer its business customers across Canada the option of being billed by Rogers for TrueContext's suite of mobile form solutions, in addition to Rogers' products and services.
TrueContext, which in early 2010 announced its reseller partnership with AT&T (NYSE:T), invented the ProntoForms business application.
The app does away with paperwork and redundant data entry, allowing field workers in the retail inspection arena, for example, to fill business forms out of the office from all major device platforms such as Apple's (NASDAQ:AAPL) iPad, RIM's (NASDAQ:RIMM)(TSE:RIM) Blackberry, Google's (NASDAQ:GOOG) Android platform and Microsoft's (NASDAQ:MSFT) Windows Mobile platform.
The service is simple to add, and is meant to improve overall business productivity. The app allows users in the field to create forms, generate reports, as well as capture signatures and photos within minutes.
Data on the mobile form is maintained securely in a data-center, and can be turned into emails or PDF reports, instantly accessible with an internet connection or connected to back office systems.
The rapid growth of smartphones and tablet devices in businesses across Canada has generated enormous interest in apps that maximize productivity for field workers, TrueContext said.
"Rogers has always embraced innovation and played leadership role in mobile business solutions - and we're very pleased be working with them," said founder and CEO, Alvaro Pombo.
"Our product has already positively impacted thousands of field users across the United States and we're expecting a very speedy and positive response from Canadian businesses looking to improve their productivity."
Indeed, the app hits the sweet spot in terms of what small and medium businesses desire for mobile applications - it is a tool that will help their mobile workforce increase productivity in the field, helping businesses save time and be more effective.
Subscribers can also download templates and customize forms as they wish through the TrueContext website.
Ottawa-based TrueContext, formed in 2001, has a proprietary patent portfolio, from which ProntoForms' mobile app and web-reporting portal were developed.
The company is a member of the Rogers Data Alliance, an affiliation of technology companies that develop, integrate or enable business-focused, wireless data solutions for a range of vertical markets and business customer segments.