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Friday, 24 May 2013
RESAAS adds first Michigan real estate agency as momentum continues to grow
The appeal of Vancouver-based social network RESAAS(CNSX:RSS) is spreading even further, with the first Michigan broker joining the platform specifically geared towards real estate professionals, it was announced late Thursday.
The new addition to the social network, 3 Tier Real Estate, hails from Sterling Heights, Michigan, where the team of professional realtors specializes in assisting both buyers and sellers while primarily dealing with foreclosures, short sales, loan modifications and HUD homes.
"3 Tier Real Estate works with some of the largest banks selling their foreclosures in the Michigan area," said associate broker Tracie Peltier. "We love how the RESAAS platform will be branded as the 3 Tier Real Estate Social Network and how it will provide our team with a great opportunity to expose their listings on a forward-thinking social network."
RESAAS, a social network designed specifically for the real estate professional to connect and communicate in real-time, offers each 3 Tier Real Estate agent his or her own corporate branded agent page. The firm will also have access to a page specifically dedicated to 3 Tier Real Estate, from which staff can broadcast information and thus remain in constant contact with 3 Tier team members.
"As Michigan real estate moves towards a seller's market, ” said vice president of sales at RESAAS Padraig Cullen, “Tracie Peltier understands that the RESAAS platform will give the 3 Tier Real Estate team the ability to procure more business through social networking, while giving their properties great exposure to the market.”
RESAAS's social network is designed to allow real-time updating of property listings as well as the ability to sync with social media sites such as Facebook (NASDAQ:FB) and Twitter. Known as real estate broadcasts, RESAAS' reblasts engine automatically generates all of an agency's real estate workflow into social content that is instantly pushed out to the RESAAS platform and other social networks.
The Michigan firm is only the most recent addition to the social network, which has already proved popular with real estate agencies in the West, having added several new members in the area since its opening in January. The platform has added such names as Southern California-based Summit Realty Group, Star Real Estate, Modern Realty, Vernazza Realty, Parker Properties, OC Homes Realty, Century 21 Showcase and Century 21 Adobe Realty -- all in California, to name a few.
The new addition also comes at a white hot moment for the social network - coming as it does the month after RESAAS announced its selection as the preferred social networking partner for HousingWire’s Real Estate Expo in June. The network for real estate professionals to connect and communicate in real-time was also just chosen as the social network for the upcoming MREDpalooza event, hosted by MRED, Chicagoland's multiple listing real estate service.